The sad truth about current electric car technology is that really great electric cars are very expensive, and will continue to be for some time, barring some sort of miracle. Tesla is as successful a company as it is because it accepted this limitation and simply built luxury cars, at least to start with. Other luxury brands are now starting to wonder whether they’re losing out on some of the market, and Aston Martin made the announcement at Pebble Beach that there would be an all-electric version of the 2014 - 2105 Aston Martin Rapide S starting production in 2017.
This may look like an attempt to compete directly with the 2015 Tesla Model S, but the Rapide EV will cost about the same as the gasoline-powered version of the car, which starts at $205,000. So it will be noticeably pricier than the Tesla Model S, as it tops out at $142,000, with Aston saying that the Rapide could get up to $250,000 with various options. Aston won’t skimp on the performance either, and you can expect 800 horsepower being sent to all four wheels, as well as a 200-mile range. Aston will also follow this up with an electric version of the 2015 Aston Martin DBX crossover concept.
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