Citroën has teamed up with the popular French pop group Hyphen Hyphen to create a go-anywhere version of its SpaceTourer van. Looking like a modern version of a 1970s American conversion van, the vehicle, known as the SpaceTourer Hyphen Concept, sports a high-energy vibe inside and out, matching the high-energy electronica music from Hyphen Hyphen.
“Citroën has always known how to innovate, to be a pioneer and to spot talent,” says Arnaud Belloni, Director of Marketing and Communication. “After meeting Hyphen Hyphen, the idea for a partnership came about naturally. This vibrant, offbeat group has a real graphic and musical signature. This may be a communication campaign, but one that comes straight from the heart! It’s also a way for us to pool our values of optimism, sharing and creativity.”
The SpaceTourer Hyphen Concept is based on the production version of the van, with three main differences. Citroën says they are a “supercharged design, an invigorating interior, and enhanced mobility.” Those three things, or rather themes, make this SpaceTourer something completely unique.
Citroën will officially unveil the SpaceTourer Hyphen Concept at the 2016 Geneva Motor Show on Tuesday, March 1, 2016. Until then, keep reading for the preliminary details.
Continue reading to learn more about the Citroen SpaceTourer Hyphen Concept.
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