Chrysler may finally be ready to send the Dodge Viper out to pasture after reports surfaced that the company is leaning on letting the current generation model run its production course in 2017 with no clear-cut replacement model scheduled to arrive after that. According to Allpar, the rumored departure of the Viper will coincide with the shut down of Chrysler’s production facility in Detroit.
For all the things the Viper represented – it had all-American looks and a powerful engine – the sports car never really gained the kind of traction that Dodge hoped it would. In fact, the Viper’s existence has been met with numerous episodes of discontent, especially the current generation model. Launched in late 2012, the present iteration of the Viper has never been able to live up to its own hype as low sales numbers have plagued the American sports car to the point that Dodge even halted production for two months back in March 2014 and took $15,000 off of its price tag in September 2014.
Now that the rumored closure of the Detroit factory appears to be coming to fruition, I’m wondering if the Viper, which is built in the same facility, will also go by the wayside. It certainly wouldn’t be surprising considering that Chrysler has already toyed with this idea in the past. It would be disappointing, though, for all the reasons that the Viper was supposed to stand for but never quite attained in its life.
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