When Rolls-Royce wants to create a customized one-off, it turns to Bespoke. This team of designers and craftspeople is routinely tasked with reimagining Rolls-Royce models to the exacting standards of individualized luxury, creating unique versions of some of the most lavish vehicles in the world.
One of its latest inventions is this pearl white Phantom, dubbed the Serenity. Bowing at the 2015 Geneva International Motor Show, the Serenity was created using inspiration from the “opulent interiors of Rolls-Royces that have conveyed Kings and Queens, Emperors and Empresses and world leaders.” Combining contemporary furniture design with Japanese Royal robe motifs, the Serenity seeks to form a cocoon of tranquility similar to a private garden.
To up the luxury ante, Rolls-Royce reintroduced the use of silk for the cabin, a material which it uses extensively as a way of revisiting the interiors in the Rolls-Royces of the early 1900s. The exterior has also been altered to reflect the extensive interior redesign.
Rolls-Royce is presenting this unique Phantom as a demonstration of wealth and good taste that goes above and beyond the factory model. Read on to see how Bespoke sought to achieve such lofty status.
Updated 03/03/2015: Rolls Royce unveiled the new Phantom Serenity at the 2015 Geneva Motor Show.
Continue reading to learn more about the 2015 Rolls-Royce Phantom Serenity.
Rolls-Royce Phantom Serenity originally appeared on topspeed.com on Tuesday, 3 March 2015 15:45 EST.
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